News and Updates

9/18/16: Yvonne Nomizu, PCG Managing Director, will speak about how utility companies can move from traditional customer service to innovative, cross-channel “total customer experience” at the Electric Utility Consultants, Inc. (EUCI) conference on Enhancing Customer Engagement in New Orleans December 6.

9/9/16:  Tom Cooper, PCG Director of Client Solutions, selected to present findings from PCG’s National Community Solar Study at the Renewable Energy Markets Conference in San Francisco on October 17.

8/31/16—Beruria Novich, PCG’s Head of Education Research, selected to present how independent schools can expand enrollment by identifying and influencing “fence sitters” at the National Association of Independent School (NAIS) Conference in March 2017.

8/23/16 - Tom Cooper and Brian Doyle of PCG’s Client Solutions team give a talk on what really drives consumer behavior when it comes to signing up for a solar program at the EUCI conference in Chicago. 

7/27/16 - Brian Doyle and Tom Cooper conducted a live simulation with audience members at the Clean Energy Collective Conference in Boulder, enabling the audience to compare their beliefs about what drives consumer adoption of community solar versus actual consumer data.

05/18/16 - Congratulations to California Water Group for their JD Power Customer Satisfaction award! We are so pleased to see clients who are already good at customer experience get even better.

04/11/16 - PCG in Greentech Media (GTM) on new data which can help utilities and developers better market their community solar programs - taking the guesswork out and marketing their programs right the first time.

01/23/16 - CAIS: Jonathan Honiball, Senior Director of Research presents Prioritizing Improvements and Developing School Strengths through Research workshop at the CAIS Trustee/Head Conference

02/25/16 - NAIS: Beruria Novich, Head of Education Research presents workshop on Developing a Data-Driven Strategy for School Improvement at the NAIS annual conference with Monique DeVane Head of College Prep and Sabina McMahon, Dean of Students at Thacher.

02/22/16 – PCG on Accelerating Adoption of Community Solar - technique to optimize program design and marketing for community solar

05/12/15 – Managing Director Yvonne Nomizu co-authors an article for Quirks on faster market research for customer experience.

11/13/15 – Beruria Novich, Head of Education Research for PCG, presents the power of analytics at the AISNE Governance Conference.

05/12/15 – "How to Get Your Medical Device to Market Quickly" is published in MDDI.

02/25/15 – Jonathan Honiball (Sr. Director of Customer Research) explains why medical device professionals should embrace market research early in the product development process. Read more: “Why You Should Care About Market Research.”

02/20/15 – Jonathan Honiball (Sr. Director of Customer Research) will be speaking at the Medical Devices Summit, Boston Marriot Long Wharf, MA. Join him at 1 PM ET for his presentation, “New Market Research Techniques to Improve Product Acceptance.” For more information, please visit the Opal Events page.

02/12/15 — Learn more about the latest market research techniques to increase product acceptance! Jonathan Honiball (Sr. Director of Customer Research) will be speaking at the MD&M West Conference. The presentation is at 12:45 pm at the Tech Theater (booth 637) at the Anaheim (CA) Convention Center. You can register for free at:

12/3/14 & 12/4/14 – Learn more about med device pricing strategies and market research techniques! Jonathan Honiball (Sr. Director of Customer Research) will be sharing this valuable information at MedTechWorld’s BIOMEDevice event in San Jose, CA. Admission is free!
For more info:

12/4/14 — Jonathan Honiball (Sr. Director of Customer Research) will be speaking at the BIOMEDevice San Jose Conference, Center Stage, 1:00 PM. For more info:

07/2014 - Pacific Consulting Group initiates new public opinion poll for the California Highway Patrol

07/2014 – PCG Client Adaptive Insights wins a perfect 5.0/5.0 "Recommend" score from users worldwide

06/2014 – PCG Managing Director and CXPA Expert Panelist Yvonne Nomizu discussed the value of incorporating behavior change into a customer experience effort.

06/2014 – PCG provides the Westwood School insights through a parent survey, marking the 20th study PCG has done for some of the country's most illustrious schools.

06/2014 – PCG Managing Director and CXPA Expert Panelist Yvonne Nomizu talks about Customer Experience Strategy and the importance of linking to real business results

07/2013 – PCG client Michael Luu is selected as California Water Group's Vice President, Customer Service and Technology

04/2013 – PCG completes study for a clothing manufacturer revealing why men choose the clothes that they buy.

10/2012 – PCG research team contributes to Stanford University's study on the university's economic impact via innovation and entrepreneurship.