PCG NEWS
PCG Now on AIMS GSA Schedule
Palo Alto, CA—May 2008—It is now even easier for government agencies to contract with Pacific Consulting Group (PCG) since they were recently awarded another GSA Federal Supply Schedule, Advertising and Integrated Marketing Solutions (AIMS). The AIMS Schedule supports agencies’ requirements to promote public awareness of government initiatives and includes market research and analysis services. Under AIMS, PCG can provide a range of services including establishing measurable marketing objectives; conducting research to determine market trends and conditions; identifying and implementing appropriate strategies; conducting focus groups and individual interviews; preparing and distributing surveys; compiling and analyzing results; and conducting message and publications testing prior to finalizing a communications product or initiative.
PCG has experience helping clients develop communication strategies to build public awareness of improvements and new services designed to improve customer service and disseminate information that has resulted from customer satisfaction research.
On the AIMS Schedule, PCG will be able to meet federal agencies’ communication and market research needs as specified in individual task orders placed by ordering agencies. PCG’s AIMS contract number is GS-07F-0311U.
About Pacific Consulting Group
Pacific Consulting Group (PCG) is a management consulting firm specializing in helping organizations improve their customers' and employees' experience and satisfaction. PCG's flagship service is the proprietary Net Impression® process, which integrates measurement and action into a strategic approach that perpetuates change. PCG's services include designing customer/employee assessment strategies, conducting qualitative research, designing and administering surveys, analyzing and prioritizing improvement targets, and action planning to turn market research into successful innovations that improve the customer/employee experience and business results.