Pacific Consulting Group Awarded Contract to Help Department of Commerce Enhance Services to Small and Mid-Size Businesses
Palo Alto, CA—October 2, 2006—The Department of Commerce (DOC) Commercial Services group awarded Pacific Consulting Group (PCG) a contract in September 2006 to develop market knowledge and help DOC plan service enhancements for existing and potential small to mid-size exporting companies. The work will feature market segmentation research followed by consulting assistance to develop marketing strategies for DOC and its federal partners. The Commercial Services objective is to better understand interest in export support services by small and mid-size U.S. businesses and to improve key services offered by Commercial Services to help companies increase and grow their exporting business.
Commercial Services is joined by several co-sponsors with similar interests, including the Manufacturing Extension Partnership, the U.S. Census, and the Export-Import Bank, to help fund and direct the project. Tom Cooper, president of PCG, stated that "PCG is very excited to play a key role in this important project to promote U.S. exporting and will draw on our considerable experience with market segmentation research to help Commercial Services better understand and target services to new and existing customers." The project period of performance is 18 months.
About Pacific Consulting Group
Pacific Consulting Group (PCG) is a management consulting firm specializing in helping organizations improve their customers' and employees' experience and satisfaction. PCG's flagship service is the proprietary Net Impression® process, which integrates measurement and action into a strategic approach that perpetuates change. PCG's services include designing customer/employee assessment strategies, conducting qualitative research, designing and administering surveys, analyzing and prioritizing improvement targets, and action planning to turn market research into successful innovations that improve the customer/employee experience and business results.