Information We Collect.
We may collect information from you when you visit our web site and/or complete a survey form that identifies, relates to, describes, references, is reasonably capable of being associated with, or could personally be linked, directly or indirectly, with a particular consumer, household, or device (“personal information”). Personal information does not include publicly available information or deidentified or aggregated consumer information. PCG takes data collection very seriously and has a number of systems and processes in place to protect any and all data collected, including your personal information.
PCG Web Site
Users of this web site are not required to submit any information, but we do use Google Analytics tracking to examine patterns of site usage to determine what information is most valuable and how people use our site. As such, your site usage is reported anonymously, but your IP address is collected for logging purposes.
PCG conducts numerous market research surveys on behalf of our clients. In most cases, surveys are anonymous and no personal information or personally identifiable information (collectively, “PII”) is collected as part of the survey. PCG also conducts surveys where self-reporting of PII is possible but is not a requirement of completing the survey. Some surveys also collect demographic data, which may include: gender, age or age range, race, ethnicity, education, employment type or status, and political or religious affiliations, and some surveys may also ask for your email address so you can be contacted about participation in future studies.
What We Use that Information for
PCG Web Site
Any data collected about using PCG’s web site is only used to analyze the amount and frequency with which people visit our web site and also to help determine how they found it, i.e. various search terms used on Google or other search engines.
PCG uses the collected information from surveys for market research and analysis according to the objectives of our clients. The data is aggregated anonymously, analyzed and then used for reporting purposes. Data may be aggregated by any of the demographics information we collect so PCG can report to clients, for example, that a certain percentage of people aged 30-49 responded favorably to a certain question in the survey. In addition, PCG provides usage data in the form of response rates, number of completed responses, number of partially completed responses, and other similar statistics.
We will not collect additional categories of personal information or use the personal information we collected for materially different, unrelated, or incompatible purposes without providing you notice.
How We Protect Your Information.
PCG employs a variety of security measures to maintain the safety of information collected. This includes the use of SSL certificates during transmission of the data, encrypting data that is stored, maintaining servers in a secure environment, and ensuring that nobody but authorized personnel has access to any data.
PCG only shares survey results, containing aggregated and deidentified information, with its clients who have contracted us to conduct a survey. PCG does not share any personal information or personally identifiable information or survey data with any third parties.
Third Party Links
Changes to this Policy
Effective Date: This policy was last modified on 07/29/2020.
The California Consumer Protection Act, the General Data Protection Regulation and other laws provide individuals certain rights to their personal data (collectively, the “Data Rights Statutes”), including without limitation your right to know about PCG’s use of your personal information, data portability rights, the right to delete your personal information, and the rights of access, correction, erasure, restriction and objection. You may request a copy or an export of your personal information, you may request that certain information associated with your data be corrected, and you may request deletion of personal data, provided that each such request is accompanied by sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative. Only you, or someone legally authorized to act on your behalf, may make a request to know or delete related to your personal information. You may only submit a request to know twice within a 12-month period. PCG will adhere to all applicable laws governing the removal of data and will confirm receipt of all requests within 10 business days of receipt and generally process your request in about 14 days thereafter. You may contact PCG at the phone, mailing address or email listed below in any of those cases to submit your request. We will not discriminate against you for exercising any of your rights under the Data Rights Statutes.
For questions about this policy, or to contact us about Privacy Rights, please contact using the information below.
Pacific Consulting Group
2100 Geng Rd. Suite 210
Palo Alto, CA 94303
Phone: (650) 327-8108